Consumers Don’t Want AI. They Want Confidence.
· unite.ai · popularity 18/100 · 0 similar stories today

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Summary
The beauty industry has spent the past few years talking about artificial intelligence. Smarter recommendations, virtual try-ons, skin analysis, and, more recently, AI-powered shopping assistants have all been presented as the next big breakthrough in retail. But we’re asking the wrong question, because consumers aren’t walking into a store or opening a shopping app looking for artificial intelligence. They’re looking for a foundation that matches their skin tone, a serum that addresses their…
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