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DoorDash Just Paid $17 Billion for Instacart and Isn’t Changing the Name. That’s the Smart Part

· inc.com · popularity 15/100 · 0 similar stories today · Freelance, Gig & Remote Work (Business & Finance)

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Summary

DoorDash is keeping the Instacart name on purpose, and that single decision is the acquisition lesson most buyers get backwards.

Found in: Inc.. Rating basis: single outlet; outlet tier 2 (unlisted); 1 feeds; feed position 22.