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Google has a plan to keep ads alive even when AI agents do the shopping

· businessinsider.com · popularity 42/100 · 0 similar stories today · AI & Data Science (Artificial Intelligence)

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Summary

Google has a pitch for advertisers worried AI agents will make Search obsolete: Let the bots do the shopping legwork, but leave people to compare brands, prices, perks — and sponsored offers. "When users shop, and that's important, there's a part of the journey they don't like, the grunt work, which …

Found in: @businessinsider, Business Insider. Rating basis: single outlet; outlet tier 4; 2 feeds; listed 2 times; feed position 2.