Prada’s Hand-Drawn Campaign Is a Direct Middle Finger to ‘AI Slop’—And A Shift To Luxury Consumers Actually Value
· inc.com · popularity 21/100 · 0 similar stories today · Luxury Goods & Brands (Fashion, Beauty & Luxury)
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Summary
As AI content floods the internet, luxury houses like Prada and Hermès are betting big on human craft. Here is why ‘effort signaling’ is the new marketing superpower.
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