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Burger King’s Kids’ Meal Sales Are Up 40%. Here’s Why Kids Aren’t the Only Ones Ordering Them.

· entrepreneur.com · popularity 20/100 · 0 similar stories today

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Summary

Sure, upgraded nuggets and an anime tie-in helped, but the company’s president sees another trend emerging.

Found in: Entrepreneur Magazine. Rating basis: single outlet; outlet tier 2 (unlisted); 1 feeds; feed position 5.