The 36-Month CMO: How To Build Marketing That Outlasts Its Leader
· forbes.com · popularity 36/100 · 0 similar stories today · Reference & How-To (Discovery & Research)
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Summary
Rob Robinson, CMO of HaystackID, is a technologist, journalist, and marketer with experience serving cyber, data, and legal tech companies. U.S. CMOs now in the seat have held it for a median of three years, 15 months less than sitting CEOs. As a CMO in a high-tech, high-touch, high-stakes …
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