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People Used to Love P.F. Chang’s. Inside the Billion-Dollar Bet to Bring Them Back

· inc.com · popularity 15/100 · 0 similar stories today

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Summary

When a brand’s most loyal customers talk about it in the past tense, great advertising isn’t enough. Here is how P.F. Chang’s is rethinking the dining room.

Found in: Inc.. Rating basis: single outlet; outlet tier 2 (unlisted); 1 feeds; feed position 20.