Why are premium domains so expensive?
· thenextweb.com · popularity 19/100 · 0 similar stories today · Internet, Telecom & Networking (Technology & Consumer Electronics)

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Summary
Premium domains are expensive because each name exists only once, and short, memorable ones are long gone. Registries and owners price them on demand. They help brands get remembered, but they do not boost Google rankings, and some renew at premium prices. Registering a normal .com address is cheap. Since 1 November, registrars pay Verisign, […] This story continues at The Next Web
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