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Breathing Fresh Life Into a Brand

· wwd.com · popularity 19/100 · 0 similar stories today

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Summary

CEOs Libby Wadle of J.Crew Group and Jonathan Saven of L'Agence talk customer centricity, collaborations, item icons and other tactics to enliven their brands and get them top-of-mind among consumers.

Found in: WWD. Rating basis: single outlet; outlet tier 2 (unlisted); 1 feeds; feed position 7.