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Courage And Failure Are The New Brand Strategy

· forbes.com · popularity 37/100 · 0 similar stories today · Marketing & Advertising (Business & Finance)

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Summary

In the age of AI and technology convergence, brand marketers don’t need more output. They need more nerve. Every brand can make a campaign now, because AI has pushed the cost of production close to zero. Any team can produce a hundred headlines before lunch. That sounds like an advantage, but it …

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