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Ulta Beauty Salons lure Black women, but do they deliver?

· rollingout.com · popularity 16/100 · 0 similar stories today · Beauty, Skincare & Grooming (Fashion, Beauty & Luxury)

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Summary

Black women are ditching longtime stylists for a beauty chain’s chair, and the early verdicts are anything but unanimous Sophia Ederaine still remembers what Saturdays at the salon felt like when she was a girl. She sat beside her mother, her twin sister and her aunt, flipping through fashion magazines amid the gossip and the […] The post Ulta Beauty Salons lure Black women, but do they deliver? appeared first on Rolling Out .

Found in: Rolling Out. Rating basis: single outlet; outlet tier 2 (unlisted); 1 feeds; feed position 16.