Her soda disruptor brand sold for $2B. Now she's coming for hydration
· fastcompany.com · popularity 14/100 · 0 similar stories today
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Summary
Allison Ellsworth is launching Jetty, a hydration drink and mix that is targeted at everyday consumers—not athletes. Eighteen months ago, Allison Ellsworth had a huge payday when her prebiotic soda brand, Poppi, was acquired by PepsiCo for $1.95 billion. Now she’s launched her next venture. After …
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