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Toyota revives Scion brand to bring America a tiny, slow, low-cost kei truck

· businessinsider.com · popularity 42/100 · 0 similar stories today · Automotive & Motoring (Cars, Aviation & Transport)

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Summary

The kei truck is coming to the US. Kei vehicles (short for "keijidosha," roughly translated to "light car") are extremely popular and cheap in Japan. The average price for a kei car is typically between $6,000 and $11,000. On Tuesday, Toyota announced plans to assemble a tiny pickup, the Kei-01, at …

Found in: @businessinsider, Business Insider. Rating basis: single outlet; outlet tier 4; 2 feeds; listed 2 times; feed position 4.