Can Reddit monetise authenticity without killing it?
· thenextweb.com · popularity 20/100 · 0 similar stories today
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Summary
For years, one of the easiest ways to find an honest opinion about a mattress, a moisturiser or a mechanical keyboard was to search for the product on Google and add one word: Reddit. The habit became so common that an industry grew around exploiting it. Marketing agencies now sell services that plant fake first-person […] This story continues at The Next Web
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